skip to main content

Beijing Auto Show

Beijing, China

2024
Report of Design Trends

New Era and New Caaars

Driving to Smart Mobility
  • With the theme of “New era and new cars”, the 18th Beijing International Automobile Exhibition 2024 (referred to as the 2024 Beijing Auto Show) was successfully closed in Shunyi Hall of Beijing China International Exhibition Center on May 4, 2024, with a total exhibition area of 220,000 square meters. During the 10-day period, the Shunyi Hall and Chaoyang Hall of the China International Exhibition Center attracted 892,000 visitors.
  • The 2024 Beijing Auto Show has attracted well-known domestic and foreign auto brands to participate in the exhibition with new products and high specifications. This exhibition exhibits a complete range of brands and continues to maintain the world’s leading. The exhibition exhibited 117 units of global debut vehicles (including 30 units of global debut vehicles of multinational companies), 41 units of concept vehicles and 278 new energy models.

Key Takeaways

 
  • Chinese car brands have officially become the protagonist of the auto show – nearly 60% of Chinese brands occupy the Center position of the auto show, which is the witness of the rise of Chinese brands, but also the highlight of Chinese brands.
  • The “local Chinese OEM top leaders” compete to be the top of the stream.
  • Global car companies have also appeared in the auto show. Executives from BMW, Porsche, General Motors, Toyota, Hyundai, Kia and other car companies gathered to discuss the future development and opportunities of the Chinese market.
  • Nappa Leathers, as a premium material, are used in affordable cars to cater Chinese Consumer.

Perforation: Check + Logo + Gradient Geometric

ChangAn QiYuan, BYD Bao 5, Leap Mortor C01 and BYD Yuan Up have a checked perforations which adding a fabric touch and living room ambiance to the interior.

Hongqi HS3 and Lotus Emeya have the perforation desgin combined with Logos to convey their brand identity and a sense of luxury.

BYD Yuan Up

Changan-Qiyuan A07

Lotus Emira

Lexus RX

BYD-Fang Cheng-Bao5

Alvita 11

Hongqi HS3 PHEV

Leap Motor C01

Perforation: Geometric + Two-Tone

BYD Song, Hyundai Elantra & Audi RS6 add a two tone perf in the middle of seat back which gives more design details and decoration.

Mini Cooper, Kia Seltos, WV Touareg have dynamic geo perforation to gives vehicles a futuristic edge.

Kia Seltos

BYD Dolphin

Mini Cooper Works

BYD Song L

VW Touareg

Neta Auto S

Audi RS6 Performance

BYD Song L

Quilt: Curve + Linear + Check

BYD Seal, Denza N7 and Geely Galaxy Ly overlay quilting and perforation to create a flow pattern to express a sense of elegance and future.

We saw many linear decorative stitches used in the car interior especially the premium car to create a unique look and luxury craftmanship to the interior.

BYD Seal L DMi

Denza N7

Mini Cooper

Hyundai TGDI

Chery- Jetour Shanhai L7

Geely Galaxy L7

Honda eNP2

Mazda G318

Welding + Embossing + Decorative Stitch

RF Weld is not only to fix surface material and foam to the seat but also to create a unique pattern to decorate the seats and expressing the design language of the vehicle. It brings modern and clean look to the seat as well.

Hyundai Santa Fe‘s all-new interior contrasts with the exterior by emphasizing horizontal RF welded design elements on seat and matching the tone and mood of the exterior.

Ford Bronco applied a RF welded map pattern to to enhance its off-road style.

Decorative stitch layered with quilting or perforation are used to express a detailed, luxury and exclusive look.

Ford Bronco

Honda P7

BYD Yangwang U9

Lynk & Co Sparco

Hyundai Santa Fe

Lexus GX RF

Rolls Royce Ghost

GM Cadilac XT4

Piping: Colorful + Patterned

Colorful and patterned piping is put on the car seats not only to stand out seat shape but also brighten up the colors to achieve a nice and sporty vibe for the Auto interior. And also create a younger look.

BYD Destroyer 05

VW Tiguan L Pro

BMW i4

Honda eNP2

Kia Seltos

GM Cadilac CT5

Honda eNP2

Mini Acema

Textile: Mélange + 3D Look

We found car seats using leathers as the main material go with the textured or patterned fabric to create a sporty, young and stylish look through the contrast of different textures and colors.

Mini Cooper EV presents a textural micropattern that creates a distinct fade-out effect on the fabric portion of the driver and passenger seats.

Kia EV5 and Nio ET5:  the seats emphasizes the idea of ‘A modern inspirational cabin design for a new age of sustainable mobility’ through the application of contrasting materials.

GM Buik Envistags

Mini Cooper

Kia EV5

Volvo EX30

Nio ET5

GM Chevrolet Equinox EV

Kia EV5

Mini Cooper Works

Instrument Panels : Curved + Decorated

Many technologies and elements were applied on the instrument panels to achieve a premium detail to the auto interior.

Mini:The dashboard comes in the elegant Dark Petrol, complemented by an accentuated colour gradient in orange on the passenger side.

Cherry Jetour putting a Chinese Mountain painting to the IP to adding a touch of Asia culture into the Auto interior.

Alvita 11

BMW i5

GM Jetour Shanhai

BYD Yangwang U9

BMW i7

Ford Bronco

GM Buik GL8 PHEV

Mini Cooper

Center Consoles: Crystal + Wood + Decorated

Sartorial elements continue to elevate the interiors of contemporary automotive designs and appear on a wide array of models, from high-end to mid-range.

Lincoln Aviator adds a premium look via a sophisticated mix of warm wood trim and leather on the center console, door and dash.

BMW i7 M70 & Porsche Turbo adding a unique perf and embossed logo on the leather of center console to create maximum interior individualization and brand identity.

New Mini Cooper EV and Kia EVG GT adding unique oblique pattern to the console to create a modern and innovative look to the auto interior.

BMW i7

Porsche Macan Turbo

Kia EV6 GT

Genesis GV80

Dongfeng Voyah

Lincoln Aviator

BYD FangCheng Bao5

GM Chevrolet Equinox EV

Door Panel : Quilted + Perfed

Automakers are introducing a wide variety of surface patterns to accentuate cabin space functionality and bring an element of engaging tactility to automotive interiors.

Denza D9, Kia EV6 and Ford Escape L features quilted surface dimension on the door’s inner panel.

Cherry iCar applied perforated surface on the door panels.

Denza D9

BYD Yangwang U8

Kia EV6 GT

Cherry iCar

Honda LinXiL

Ford Escape

Color: Purple + Black & White

Purples remain an important color direction, adding luxe and a sense of future distinction to interior spaces.

The two-tone, high contrast black and white Add impact to interior settings and large statement seats with sooty blacks and charcoal shades.

Alvita 11

Rolls Royce Spectre Escapism

Chery iCar

GM Buik E4

Porsche Macan Turbo

XiaoMj SU7

Dongfeng Voyah Dreamer

SAIC IM L7

Exterior Color: Purple

With the trend toward neutralization, purple aren’t just for women. Embrace purple digital and colour-shifting quality to modernise and add excitement to Auto exterior

BYD Sea Line 07

Hongqi HS3PHEV

GM Electra-L

XiqMj SU7

Honda P7

Mazda Arata Concept

Porsche Macan Turbo

Leap Motor C16

Exterior Color: Green – Blue

Green hues remain a growing and notable colour direction for automotive exteriors, primarily for tough SUVs and rugged off-road designs where it enhances the visual connection with nature and the wilderness of off-terrain.

All shades of blues are confirmed as a dominant colour direction for new automotive designs, seen on sports cars, high-end sedans and tough truck models.

BYD Fang Cheng Bao5

Kia Seitos

Audi A4L

Dongfeng M-Hero 917

Hyundai Santafe

Land Rover Defender 110

BMW i7

AITO M9

Exterior Color: Red

Radiant Red is another key automotive colour at the show, featured on a wide range of vehicles, from robust pick-up trucks to sleek two-seater coupés.

BYD YangWang U9

Ford Mustang

Audi A4L

Nissan Epic Concept

Mercedes Benz C350el

Honda GT Concept

Kia Sonet

SAIC MG Cyberster

Unveiled: Zeeker 009 Grand

Zeeker 009 Grand demonstrates a very high level of intelligent technology and user-friendly design. It is not only a luxury MPV model, but also a smart cockpit that integrates advanced technology and user-friendly design.

Unveiled: BYD FangChengBao Bao 5

Bao 5, the first model of BYD’s FangChengBao, is equipped with the DMO Super Hybrid off-road platform, including a new hybrid non-bearing architecture and off-road dedicated hybrid architecture to provide off-road performance for the vehicle.

Unveiled: XiaoMi SU7

Xiaomi launched the SU7, a high-end sedan model that combines modern and sporty atmosphere, luxurious and comfortable interior, equipped with intelligent driving and vehicle networking technology, and a driving range of more than 500 kilometers. Xiaomi SU7 integrates technology, comfort and luxury, making it a new choice for consumers. XiaoMi sold 50000 SU& models in 27 minutes in its lunch events.

Unveiled: Genesis G80 EV

The new design of the pure electric G80 is inspired by the noble blue in ancient China, combined with the brand’s unique design aesthetics to give this car a “vision blue” exclusive color. Extended wheelbase specially created for Chinese consumers. The new wheelbase is extended by 130mm. The body line extends to the new 19-inch wheels, and the chrome-plated trim across the front, sides and rear is impressive.

Unveiled: New EV Brand – Honda 烨 + Chery iCar

Three new models “YE S7”, “YE P7” and “YE GT CONCEPT” were launched worldwide this year.

The “Ye” brand model is the first in the world to use the new “H” logo dedicated to the new generation of electric vehicles, demonstrating Honda’s determination to accelerate the electric transformation in China.

Show Cars: Geely Galaxy Starship Concept

At 2024 Beijing Auto show, Geely Auto unveiled Galaxy Starship, a full-size, high-tech flagship SUV prototype embodying the idea of a “Civilian Galactic Space Station”.

The interior, featuring an asymmetrical design enriched with varied colors and materials, provides a unique view from each seat.

Show Cars: Buik Electra-L Concept

With its distinctive and eye-catching design, Buick ULTIUM’s electric mid-size – ELECTRA-LT – captures mankind’s longing for nature and the trend of self-expression. Inspired by the exploration of the boundless world, ELECTRA-LT incorporates a healthy, refined, and comfortable lifestyle into every aspect of the design.

The body color of the car, a beautiful purple, combines light and brightness, just like a bright star blossoming in the darkness of the night. The vehicle is equipped with an all-round roof platform that can be used to transport skis. surfboards, cycling gear, and more.

Show Cars: Mercedes-Benz CLA Concept

The Concept CLA Class marks the start of a new era and the next step in the continuous evolution of the brand’s unique design language of sensual purity. The vehicle has a distinctively dynamic appearance, incorporating design elements that have become icons in their own right – reimagined for the electric and digital age. The exciting contrast of intelligence and emotion pairs with the “x-factor” of unexpected and extraordinary details to create a new interpretation of desire.

Show Cars: Smart #5 Concept

The design of the smart Concept #5 combines the distinctive modernity of smart with the attitude of open mindedness to offer new perspectives and possibilities. As is typical for Smart, the Concept #5 captivates with maximum space and ambient comfort for all passengers.

The use of horizontally aligned elements and conveniently arranged interfaces for control of all functionalities creates a clear, organized feel for the entire interior and ensures a pleasant user experience.