IAA Mobility
IAA Mobility 2023 Formats Include:
- IAA Open Space
- IAA Experience
- IAA Summit
- IAA Cycling & Micromobility
- IAA Startups
- IAA Conference
Nearly 750 exhibitors from 38 countries presented over 300 world premieres and novelties at IAA MOBILITY2023. Every second exhibitor came from abroad. The high level of internationality was also evident among the visitors: almost 30% were from abroad, from 109 countries. More than 3,700 journalists from 82 countries were accredited for IAA MOBILITY. International coverage increased by 70% comparedto IAA MOBILITY 2021.
IAA Unveiled
- Mercedes-Benz Vision One Eleven
- Mercedes-Benz Concept CLA Class
- BMW Vision New Class
- Audi Activesphere Concept
- Cupra DarkRebel
- Porsche Mission X
- Porsche 911 S/T
- Smart #3
- Mini Countryman Electro
- Avatr 12
- Renault Scenic E-Tech
Star & Classic Models
- Genesis GV60
- Lucid Air Grand Touring
- Reanault Rafale
- Ford T Model
- Porsche 911L
Strong Presence of Chinese EV
- BYD
- Leapmotor
- Voyah & Forthing
Cycling & Micromobility
- Cycling
- Micromobility
- Cycling
Booth
- Mercedes-Benz
- Porsche
- BMW
- Renault
Sustainability Exploration
- Mercedes-Benz
- BMW
- Audi
- VW
Mercedes-Benz Vision One Eleven
Mercedes-Benz presents a new sports car study. The Vision One-Eleven combines a highly dynamic design language with innovative all-electric powertrain technology. Advanced axial-flux motors from YASA (famous high density motor company). Eye-catching orange-and-black paint work. Futuristic cockpit (virtual digital screen). Sliver metallic effect seat cover (Most likely leather).
Concept CLA Class
The Concept CLA Class takes center stage at Mercedes-Benz IAA Mobility 2023. A signature shark-nose front-end design with star pattern. Wheels adorned with a captivating star pattern. Panoramic windows. Embossed leaf pattern leather. Futuristic ambient lighting.
Vision New Class
BMW Vision New Class: experience the future now World premiere for the latest BMW vision vehicle, the BMW Vision new class. With this vehicle, BMW is focusing on the topics of the future and showing how they will look in practice. BMW CEO Oliver Zipse sees three fields of action as dominating the mobility of tomorrow: electrification, digitalization and circularity. BMW brings these together in the BMW Vision Neue Klasse. In doing so, it assumes a pioneering role in design, operating concept, efficiency and sustainability.
Activesphere Concept
The Audi activesphere concept takes your active lifestyle to new levels – with a redefined quattro performance, immersive experiences, a body type for an off road capability and transforming exterior, and a panorama sphere with a 360° view. Combining practicality with first-class elegance and comfort, Audi’s new concept car offers all-terrain performance for high-end outdoor activities – enhanced by AR² and a holistic digital ecosystem. Retractable steering gear. Red and black gradient interior effect
DarkRebel
Dark Rebel has previously been described by Cupra as having “the athletic proportion of a sports car combined with a shooting brake architecture.” A long hood tapers to an arrow shape in the front, while the cockpit is pushed to the rear of the car. The concept was created with the help of the ‘Cupra Tribe,’ an online group including fans and its brand ambassadors, who contributed 270,000 suggestions via a configurator. The concept is 4,500 mm long, 2,200mm wide. Its height is 1,300 mm, but this increases to 2,200 mm when its doors open. “With its wider shoulders, long bonnet and low cabin, it is a driver-focused vehicle,” Diez said, adding that the most iconic feature of the design is its headlights. In a bid to attract next-generation drivers, the interior has several gaming-inspired features such as the console-like dashboard and the driver’s seat.
Mission X
Carbon and paintwork in perfect harmony. Vertical four-point light signature. Pulsating charging, blinks during charging. Le-Mans-style doors, open upwards at the front, are attached to the A-pillar and the roof. Adaptive wing. Seat: adapted to the driver via scans and integrated into the monocoque: the CFRP (Carbon Fiber ReinforcedPlastics ) seat shells with custom upholstery, the six-point seat belt and the integrated LED light strip. The driver’s seat in Kalahari Gray also clearly stands out from the passenger seat in the contrasting color of Andaluz Brown. Anasymmetrical design that deliberately puts the driver at the heart of things.
911 S/T
Lightweight construction throughout. CFRP, lightweight glass, magnesium wheels and reduced insulation make the 911S/T the lightest 911 of its generation at 3056 Ibs. Timeless exterior design. Elegant appearance. Sliver logos and wheels with exclusive S/T decorative covers create a brilliant contrast to the Jet black paint finish. Sporty interior: Black leather, combined with mostly natural semi-aniline leather in Classic Cognac. CFRP full bucket seats with seat centers in fabric with pinstripes and CFPR door grab handles underline the sporty look.
Smart #3
It’s European premiere is at IAA Mobility after a first showing at Auto Shanghai earlier this year. Arounded exterior curve. Bright yellow stitches combined with two tone seat cover. Large area leather application. Brilliant blue decorates accent components .
Countryman Electro
Circular display Flyknit-tech fabric applied in IP, console and door panel. Brown to blue gradient. Retro spin button. Large area brown leather application.
Avatr 12
Avatr, the Chinese automotive joint venture between Changan, CATL, and Huawei that sounds like a misspelled Avatar but isn’t. Very streamline exterior design. Panorama sunroof. Elegant interior, throughout purple dashboard extends to door panel decorated with wavy pattern injection molding establish a hug feeling. Two tone leather seat, purple and white. Gold as accent color imply the driver‘s noble status.
Scenic E-Tech
The fifth generation Renault Scenic has been revealed as an all-electric people mover bearing the E-Tech badge and sitting on the same CMF-EV platform as the Renault Megane E-Tech and Nissan Ariya European compact EVs. Front face and wheel hub decorated with Renault iconic diamond pattern. The fifth-gen Scenic packs a pretty punch, integrating up to 80 percent recycled material for the dashboard structure, 26 percent recycled materials for the cockpit, carpets made from 97 percent recycled plastic bottles, headlining made from 99.5 percent recycled plastic bottles.
GV60
Special focus on details. Exquisite wheel hub. Leather combined with suedeadorned with same fine perf. Same decorated effect looks like“semi-perf” used in console, arm rest and dashboard area. “Diamond cut” press button androtary knob.
Air Grand Touring
California EV company. Panoramic sunroof. To emphasize the driver area, black leather front seats combined with brown leather rear seats. Black leather and suede dashboard adorned with brown piping and stitches. Diamond variation perf.
Model T
The Model T was introduced to the world in 1908. Henry Ford wanted the Model T to be affordable, simple to operate, and durable. The vehicle was one of the first mass production vehicles, allowing Ford to achieve his aim of manufacturing the universal car.
911L
The 911 L was limited to just 499 examples built in 1968 especially for the American market. The ‘L’ designation, for ‘Luxe,’ was essentially the European premier ‘S’ model fitted with anair-pump equipped engine to meet the safety and emissions regulations exacted state side. Easily recognizable for its small side-marker lights, which are not integrated into the wrap-around tail lights or parking light clusters, the 911L featured the 1,991-cc flat-six engine, producing 130 hp and a top speed of 131 mph. This model was the most expensive Porsche in the American market with a sticker price $600 over previous offerings. It became an immediate success and instantly collectible as a one-year-only production model.
BYD
China’s biggest EV company. There are full product line in BYD, include Dynasty series (commerical style), Ocean series(sporty style), Denza series (jiont venture with Damiler, focus on middle-end business style), Equation panther (off road style), Yangwang (premium and luxurious style). Exqusite perf with alignment stitch. 2tones stitched. Large area leather application in seat, door panel and dashboard. Not just in showcar but also in production cars.
Leapmotor
Leapmotor is China EV startup company. They unveiled C10 model in IAA mobility. C11 will enter European market in December of 2023 as their first car. Stellantis has established a new joint venture company with leapmotor called “Leapmotor International” focusing on European market. Large areas of beige leather and plastic parts are used in the interior.
Voyah/Forthing
Voyahand Forthing are subbrands of Dongfeng company (State owned). Voyah focus on EV market. Voyah free is a middle-size SUV. Chinese knot stitch are used in seat and dashboard. 3 consecutive screen.
Cycling
As we know, automotive trend is behind of consumer electronics and is far behind of cosmetics. So I think we could borrow some experiences from cycling as well. Nice plain colors, high gloss effect, matte & metallic effect, which could be used in interior and exterior as well!
Micromobility
Some special EV micromobilities.
Mercedes-Benz
Grand and fashion show booth.
Porsche
The classic Porsche exterior was used for the auto show’s roof.
BMW Group
BMW booth is in front of the Bavarian Royal Palace. It includes BMW and Mini. The whole booth show their willingness to embrace nature and clean energy.
Renault
Cylindroid booth adorned with signature Renault diamond pattern and discolor lights make itself very impressive.